DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/2006 Didier GUILLOUX – Audiovisual operators licensing department Aurélien LOUIS – Technology department The mobile television licensing process in France Meeting with Korean government delegation Paris, November 23, 2007

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ Agenda The Conseil supérieur de l’audiovisuel : a short presentation The procedure for mobile television license allocation

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ Le Conseil supérieur de l’audiovisuel A wide range of objectives and missions LICENSING Licensing terrestrial TV channels and radios Allocating terrestrial frequencies for broadcasting SPECTRUM MANAGEMENT POLITICAL PLURALISM PROGRAMMING STANDARDS Settlement of disputes between boradcasters and pay TV platform operators PROMOTING DIVERSITY AND COMPETITION Control of broadcasters obligations in the field of production and programming CONTENT QUALITY AND DIVERSITY Control of broadcasters political neutrality Control of broadcasters respect of decency standards (protection of youth from harmful content) Core competencies TechnologyCompetitionContent The CSA : an independant regulator of the broadcasting industry

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ The Conseil supérieur de l’audiovisuel 9 members appointed for 6 years MICHEL BOYON ELISABETH FLÜRY-HERARD SYLVIE GENEVOIX AGNES VINCENT- DERAY ALAIN MEAR RACHID ARHAB MICHELE REISER MARIE-LAURE DENIS CHRISTIAN DUTOIT PRÉSIDENT LE PRÉSIDENT DE LA REPUBLIQUE LE PRÉSIDENT DU SENAT LE PRÉSIDENT DE L’ASSEMBLEE

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ Regulation and convergence CONTENT PRODUCER AGREGATEUR / OPERATEUR DE TV PAYANTE OPERATEUR TELECOM/ DIFFUSEUR PLAYERS CSA ARCEP EXPLOITANT DE RESEAU DE COMMUNICATIONS ELECTRONIQUES DISTRIBUTEUR DE SERVICES BROADCASTER DEFINITION CSA and ARCEP deal with different players

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ Regulation and convergence CSA and ARCEP deal with different frequency bands LF, MF, HF 9KHz to 30 MHz L, UMTS, S bands 960 MHz to 10 GHz Ku, K, Ka bands 10 GHz to 65 GHz VHF, UHF 30 MHz to 960 MHz AM radio No audiovisual services FM radio and television Satellite television CSA ARCEP Gouvernement CSA ARCEP Gouvernement CSA ARCEP Gouvernement ARCEP Gouvernement CSA Relative share of spectrum

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ Agenda The Conseil supérieur de l’audiovisuel : a short presentation The procedure for mobile television license allocation

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ Mobile television in the DTT landscape The first step towards ubiquity An increasing number of channels A wider diversity of content

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ The regulatory agenda for mobile TV Technical decisions Broadcasting standard : DVB-H, Compression standard : MPEG4 ESG standard : IPDC No CAS standard Audiovisual bill March 5, 2007 Audiovisual bill March 5, 2007 Gov decision on technology approuved September 24, 2007 Gov decision on technology approuved September 24, 2007 CSA consultation Publication of main findings June 15, 2007 Publication of main findings June 15, 2007 Beginning of selection process November 6, 2007 Beginning of selection process November 6, 2007 Likely launch of first services for end 2008 Mobile TV regulatory framework Similar to DTT Licenses awarded to broadcasters through a comparative selection process No spectrum fee nor auction procedures Broadcasting and production quotas Specific anti trust rules Discussion and working groups with industry Planned autorisation date June, 2008 Planned autorisation date June, 2008 Likely launch of first services for end 2008 Consultation General agreement on the possibility to launch Mobile TV on the available resource But no agreement on the business model Necessity to organize working groups with the players before moving on Comparative selection procedure Coverage : 30% at T0 + 3 years ; 60% at T0 + 6 years 13 services + radio + interactive services Selection criteria : adequate programming ; coverage and quality of reception A fast implementation of the regulatory process

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ The selection procedure Call for tender Defines a spectrum allocation Defines general obligation and selection criteria Applicants will be selected considering : Offering of mobile designed contents Producing national and european contents pluralism and anti-concentration regulation business model Available frequency network : M7 Frequencies covering 70 cities At least 30% of the population Allotments November 6, 2007 : the beginning of mobile TV in France

DE L’AUDIOVISUEL Conseil supérieur de l’audiovisuel DEP – Pierre PETILLAULT, Didier GUILLOUX, Bernard CELLI – 20/10/ The next steps Negotiation between mux op and tower companies - Mobile TV network roll out January 2008 Tender procedure closure June 2008 Mobile TV services licensing August 2008 Multiplex operator licensing April 2008 Publication of a short list of candidates End 2008 Early commercial start Tender procedure Network roll out Commercial start around end 2008