1. Neal Creative | click & Learn more Neal Creative © TIP │ Use the built-in c olor palette with green and yellow for callouts and accents Neal Creative.

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2 Neal Creative | click & Learn more Neal Creative © TIP │ Use the built-in c olor palette with green and yellow for callouts and accents Neal Creative | click & Learn more

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4 —RACHEL GILLETT, FAST COMPANY 4

5 Revealing key points one at a time enhances comprehension. 5

6 PREPARE 6

7 TIP To keep the audience focused, always use the same transition before a new topic Consistency helps viewer see connections in the story – use same layout and design for individual sections and give your audience a mental check-point. !

8 8 THE STAGE HAS BEEN SET go ahead and follow the basic 5 steps 12345 Reference : The basics you can find anywhere 5 Steps To Successful Storytelling Published on April 5, 2014 Featured in: Marketing & Advertising

9 Images are another element that can drive your point home even more FACT

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12 12 3 SUPPORT We perceive the world through more than our eyes and ears; we smell, we touch, and we taste. Put your audience in that place and provide them a point of reference; the imagination will do the rest. Images are a great tool for showing context

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14 14 LEAD Start your story with an outline, a framework of points you need to have to tell your story, always moving forward to the conclusion or action points 5

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16 “ 16 —LEVAR BURTON BECAUSE STORYTELLING, AND VISUAL STORYTELLING, WAS PUT IN THE HANDS OF EVERYBODY, WE HAVE ALL NOW BECOME STORYTELLERS.

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