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«MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles,

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1 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 KM-Master Course, 2004 INSEAD CALT – The Centre for Advanced Learning Technologies, Fontainebleau, France Thierry NABETH Module: Communautés virtuelles, Agents intelligents C3: Collaborative Knowledge construction & knowledge sharing

2 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 How to manage knowledge in a community context The main issues of Collaborative knowledge construction & Sharing knowledge. –Motivation, resistance, etc Addressing the issues –Rewarding contribution? –Transparency Digital environments for Collaborative knowledge construction and knowledge sharing –In wikis? –In Blogs –In knowledge management platforms?

3 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 The main issues of Collaborative knowledge construction & Sharing knowledge. The motivational issue –People do not see their interest in spending time Knowledge = power, and resistance to change? –People see knowledge sharing as a threat Effectiveness of the process –Can be a time consuming activity with limited value Managing tacit knowledge –We are talking here of the management of the tacit knowledge. (see tacit knowledge specificity)

4 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 Addressing the knowledge sharing & capitalization issues motivation –Self motivation (altruism, …) –Social: Reputation, recognition, pressure, … –Economic: Monetary reward, bonus –Organizational: roles Knowledge manager, Knowledge engineer, Community organiser, etc. –Compulsion In which context can it work? What about the use of compulsion in network? –Other?

5 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 Addressing the knowledge sharing & capitalization issues Mechanisms, –Transparency (translucence) Social pressure People recognition –Economic mechanisms: measuring and rewarding value creation –Productivity: help the individual work process Example of economic mechanisms: –Inkass (K trading) –IQPort (did not work)

6 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 Digital environments for Collaborative knowledge construction and sharing The different categories of tools: –Description What are the supported processes Centralized versus decentralised, control (roles, etc.) People motivation Quality? –Advantage/disadvantages? Different (complementary) tools –Wikis, Forums, blogs, recommendation systems, KM management systems (such as CMS) –Other?

7 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 Wikis Description : Collaborative definition of terms linked with one another Mainly centralized, control: open to everybody to post. reviewing process? Motivation: recognition, altruisms? Advantage/disadvantages Ease of use, Scalability Lost control of the content by the user? Examples: –Wikipedia, VCAI wiki, …

8 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 CMS Description : Shared repository, project management Mainly centralized. Control: usually limited to an organization (access control). Definition of roles: K-worker, K-manager Motivation: pressure from the organization, bonus, etc. Advantage/disadvantages Robust, possibility of strong control & coordination (project), versioning, support for th work process Heavy Examples: –KM systems (1rst generation), SourceForge?, …

9 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 Blogs Description : Collection of stories, strong temporality decentralized, control: each person control his/her blog. Motivation: capture personal memory, support for the social network,… Advantage/disadvantages Ease of use, easy capture of experiences (stories) and opinions No central space? Examples: –Expert blogs, VCAI blogs of the students, …

10 «MASTER MANAGEMENT ET INGENIERIE ECONOMIQUE» Spécialité: Projet innovation conception, option gestion de la connaissance Module: Communautés virtuelles, Agents intelligents Thierry Nabeth, 2004 Collaborative knowledge construction and sharing in VCAI The different tools: –VCAI Wiki –VCAI Blogs VCAI blog Blogs of the students - , Yahoo group, etc. Discussion –What worked, what didn’t work? –Students’ motivation. (some contributed, others didn’t)


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