le commerce équitable une nouvelle méthode de conception

Qu’est-ce que le commerce équitable ? Le commerce équitable est un mouvement social organisé et basé sur une approche humaine du commerce. Cela vise a aider les producteur des pays en développement à créer de meilleures conditions de travail et promouvoir la durabilité. Beaucoup de produits différents viennent du commerce équitable. De la nourriture comme :la banane; le café; le sucre.. Mais aussi des vêtements; des bijoux… Le juste paiement des produits permet aux producteurs d’améliorer leur style de vie. Biocoop, Artisan du monde, Artisanat sel, Alter éco sont des associations qui diffusent par le commerce équitable, des produits du monde entier (magasins ou internet).

Le commerce équitable est un partenariat d’échange basé sur le dialogue, la transparence et le respect Cela contribue au developpement équitable En offrant de meilleurs conditions de travail, et la respect des droits des producteurs et travailleurs marginalisés, spécialement dans le Tiers-monde.

Commerce équitable Les consommateurs européens sont de plus en plus sensibles à la qualité des produits qu’ils achètent. Ils sont devenus spécialement attentifs aux conditions de production et de marketing.

Economic impacts - more income - less vulnerability for the fluctuation of the prices - better living conditions. - access to new more remunerative, in particular international markets. - New generative complementary activities of income : development of activities of food transformation, responsible tourism, improvement of the productive tools … The fair trade, what impacts on the populations of the South?

Social services: education, school infrastructures, purchase of equipments…. health: creation of clinics, mutual insurance companies … Local Development: financing of community projects: construction of ablution blocks, solar ovens, roads, access to the drinking water and to the purification … Social impacts of the fair-trade…

- technical Support: training of the producers for sustainable production (management of the fertility, fights anti- erosion) - access to the label and to the quality production … - Management of natural resources: preservation of the water, the lands, the biodiversity - promotion of the organic farming. Environmental impacts

-increase of the quality of products - knowledge of markets and international environment. - capacity of producers' organizations to have a dialogue with public authorities and to propose policies of sectorial support - governance: criteria of transparency, democratic functioning, participation and nondiscrimination developed by the fair trade. Organizational and political impacts

More consumption in supermakets Worldshops or fairtrade shops are specialized in retail outlets offering and promoting fair trade products. But since 10 years the big supermarkets decided to sell fairtrade products. It premises to this sort of consumption to be know in the wordlwide and to gives more opportunities for customers to buy fairtrade products.

But hypermarkets are not so fair! Mass distribution gradually becomes «fair trade ». others distribute themshelves fair products : Alter Eco, Ethiquable and their own brand of fair trade products.

Coffee price Thanks to supermarkets 51 % have already heard about Fairtrade. Here we can see the differents between a fairtrade coffee price and a traditional coffee price. The product could be more expensive (here 0.30€) but the fairtrade producers receives 4 time more money than a traditional producer. So it’s not so fair because supermarkets decided to increase there own margin.

Local shops Local shops (or trade network societies) permises to little producers to avoid supermarkets. It’s in the favor of customers because it permise to: reduces the transport buy products of the city - permises to little producers to improve there life style buy products of good quality

The World Fair Trade Organization (formerly the International Fair Trade Association) is a global association created in 1989 of fair trade producer cooperatives and associations, export marketing companies, importers, retailers, national, and regional fair trade networks and fair trade support organizations. In 2004, the FTO Mark identifies registered fair trade organization.

the major fair trade labels

To sum up Producers receive a stable and fair price for their products Forced labour and child labour are not allowed Buyers and farmers maintain relationships over the years Producers are given financial and technical assitance Working conditions are halthy and safe

slogan For a better life in the world, buy fair trade products !