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© Boardworks Ltd of 6 If you have any questions about the Boardworks MFL customer club, or queries about your Boardworks software, please don’t hesitate to contact your account manager on La publicité

© Boardworks Ltd of 6 Spring 2010 exclusive customer content This presentation is for use with higher level GCSE students. It has been developed for use with the recently updated GCSE exam specifications and links to: AQA’s ‘Leisure’ context, with topic ‘Free Time & the Media’ OCR’s ‘Leisure and entertainment’ topic area ‘TV, films and music’ Edexcel’s ‘Media & Culture’ common topic area ‘Music / film / reading’ as outlined in the 2009 specifications.

© Boardworks Ltd of 6 Les médias et la pub

© Boardworks Ltd of 6 Pourquoi faire de la pub?

© Boardworks Ltd of 6 À deux ou en petit groupe, discutez de la publicité. Et vous, que pensez-vous de la pub? À mon avis... Je crois que... La plupart du temps... Pour moi... Je trouve que... … on ne dit pas toujours la vérité. … la pub met beaucoup de pression sur les parents. … la pub fait partie de la vie quotidienne. … elle peut informer. … on n'est pas obligé d'y faire attention. … il y en a pour tous les goûts. Qu’en pensez-vous? Est-ce que vous la trouvez utile? Est-ce qu’elle vous influence dans votre vie quotidienne? Utilisez le vocabulaire ci-dessous pour enrichir vos phrases.

© Boardworks Ltd of 6 Recherchez trois publicités françaises sur Internet et écrivez un paragraphe pour expliquer le but de chacune. Cette pub, elle veut dire quoi? Laquelle vous semble la plus / la moins efficace? Pourquoi? Écrivez environ 100 mots.