EDHEC OPEN INNOVATION 2016 #OpenInno 2016 [Bus. Case title – Company] Company LOGO.

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Transcription de la présentation:

EDHEC OPEN INNOVATION 2016 #OpenInno 2016 [Bus. Case title – Company] Company LOGO

EDHEC OPEN INNOVATION 2016 [Notes pour les managers] – Date limite d’envoi du Brief détaillé : 14/12/15 – Ce template de Brief détaillé est uniquement fourni à titre indicatif pour vous aider à préparer les éléments correspondants à votre cas (vous pouvez donc ajouter/modifier/supprimer des chapitres) – L’objectif de ce document est de donner les clés aux étudiants pour démarrer leur travaux dans un cadre spécifique et pertinent. Il s’agit de détailler/expliciter les mêmes thèmes que pour le Brief simple. – Libre à vous de choisir le/les support(s) (ce ppt, un doc. Word, une video, …) et la charte graphique – Toutes les informations doivent être fournies en anglais

EDHEC OPEN INNOVATION 2016 Your communication samples Images, icons… Samples of communication tools…

EDHEC OPEN INNOVATION 2016 Content Context – Who we are ? [company/service presentation] – Why this case ? [What is happening in the internal / external environment that motivates the business case] – What are our brand values ? [explain the brand values that the students need to incorporate in their thinking] – Where we stand ? [describe the previous stages of development of the product/solutions of the business case] Case description – What is(are) the objective(s) ? – What are the constraints to take into account ? – What do we expect from you (deliverables) ? Preparation – How could you get prepared ? Where to start ?[include presentations to read, websites / stores to visit, competitors, trends/benchmarks to analyze, …] – Contacts

EDHEC OPEN INNOVATION 2016 Context Who we are ? [company/service presentation] Why this case ? [What is happening in the internal / external environment that motivates the business case] What are our brand values ? [explain the brand values that the students need to incorporate in their thinking] Where we stand ? [describe the previous stages of development of the product/solutions of the business case] Contacts

EDHEC OPEN INNOVATION 2016 Case description What is(are) the objective(s) ? What are the constraints to take into account ? What do we expect from you (deliverables) ?

EDHEC OPEN INNOVATION 2016 How could you get prepared ? Where to start ? [include presentations to read, websites / stores to visit, competitors, trends/benchmarks to analyze, …] Preparation

EDHEC OPEN INNOVATION 2016 Contacts [Include your mail so that the students can contact you during the preparation They will have to schedule a midterm confcall with you (1/2h), one per group during the month of February Then you can decide and let them know how/if you would like to interact further with them before the March Seminar Company treks could also be organized for those who will attend the Finale to prepare and share their results within your company