& TÉLÉTOON la nuit Presented by:

Présentation au sujet: "& TÉLÉTOON la nuit Presented by:"— Transcription de la présentation:

1 & TÉLÉTOON la nuit Presented by:
Randy Mauskopf, Media Creativity Director, Bell TVPlus Marie-Noëlle Gauthier, Account Executives, TELETOON Sales promo

2 Slaque la cravate avec Mat
For a third season, Mathieu is back on Teletoon la nuit’s Thursday night hosted block! Mathieu is: Adding even more fun to Thursday nights during the programming breaks throughout the block; Talking about the coolest products, movies or events; Driving viewers online for additional content; Commenting on programming content, like Cartman’s latest prank ; Mathieu Cyr is a rising comedian humorist in Quebec, known as a radio personality on NRJ Drummondville and through his Jasons Sport web videos on MSN. He has performed his comedy show at Grand Rire de Québec (Nez d’Or winner– relève 2011), Juste pour Rire and has also successfully toured his own show Sauvé par la Cloche, a high school show which tells his own high school story with his difficulties. Mathieu is also recognized for his trademark tie t-shirts and his puppets Joe le Chameau and Capitaine Ki-gueule. Third season September 2013!

3 Slaque la cravate avec Mat
Depuis le lancement de Slaque la cravate l’automne dernier, les cotes d’écoute de TELETOON la nuit ont considérablement augmenté les jeudis soirs! De plus, nos fans sont beaucoup plus actifs sur les réseaux sociaux de TELETOON la nuit. Nos fans apprécient beaucoup Mat Cyr. D’ailleurs, de plus le début de la diffusion de l’émission Mat a gagné fans sur sa page personnelle.! Part de marché(%) +28% +31% +50% Source: BBM Infosys, Qc Franco, Lu-Di 9p-12:30a, Aut.2012: 27 août-25 nov. 2012, parts de marché commerciales franco.

4 Thursday is by far the most popular night on Télétoon La Nuit !
TÉLÉTOON La Nuit : Un vrai succès le jeudi! Auditoire moyen minute (000) A18-24 Le moment le plus populaire est entre 9pm et 10 pm avec une audience de adultes de ans! Jeudi est de loin la journée la plus populaire sur TÉLÉTOON La Nuit ! De plus, 23,7% de l’audience de TÉLÉTOON La Nuit le jeudi est composée d’adultes ans (index 325). The most popular hour is between 9pm and 10pm with an audience of adults years old! Thursday is by far the most popular night on Télétoon La Nuit ! Also, 23.7% of the audience of Teletoon La Nuit thursday is composed of adults years old (index 325) Source: BBM Infosys, Fr. Qc., Mo-Su 9pm-12h30am, base 12+, Index (Total TV=100), From August 27, 2012 to January 6, 2013

5 New opportunity Rogers.com
To promote your new product and create a buzz about your brand, TELETOON propose an product integration during Slaque la cravate! 15 seconds sponsorship billboards in rotation during TELETOON la nuit bloc on air all week Monday to Sunday night from 9pm to 12am; 60 seconds integrations during the Slaque la cravate hosted bloc on Thursday night from 9pm to 11pm (concept can be determined in collaboration with the client and the production team); 15 seconds Lower Thirds in rotation during TELETOON la nuit bloc on air all week Monday to Sunday night from 9pm to 12am; Rogers.com

6 Investissement Investissement media: X$ Gross X $ net
See PDF document in attachment Production fees : $ net 15 seconds Sponsorship billboards; 60 seconds integration; 15 seconds Lower third; GRAND TOTAL X $ net *** Please note that we strongly suggest to complement this promotional offensive with a brandsell offensive on TELETOON during the same period to maximise the reach of your campaign.

7 So, let’s chat to start planning this campaign!
Randy Mauskopf, Director Media Creativity Marie-Noelle Gauthier #3111